A guest post, in its original form, is an article written by you and published on someone else's site, for free, because it serves them too. In Romanian practice it almost always means a paid article with a link to your site. Here it is the second version, called by its name: you pick the publication from the catalogue, see the price and turnaround, send the article, and it appears under the label and link policy that publication declared in the catalogue.
The numbers behind it: Comunicate.eu, a platform operated by ARC MEDIASOFT SRL, lists 3,822 active publications in 22 niches, and 2,907 of them publish in Romanian. A guest post costs 45 lei excl. VAT on any of the 109 sites of its own network, and package credits bring that to 31 lei. Payment is by bank transfer, against a pro-forma invoice issued automatically.
Free or paid guest post
A free guest post takes dozens of emails to newsrooms, a few of which reply, usually with a rate. That time costs more than 45 lei. A paid guest post through the catalogue costs exactly what is written next to the publication, goes live within the written turnaround and gives you the verified address at the end. The difference is not quality but predictability: you know in advance where it appears, when, and with which label.
What you get
- Your article, published on the chosen publication, with its own indexable address.
- The links to your pages, under the link policy the publication declared in the catalogue.
- The publication's labelling policy, visible in the catalogue before you order; on the own-network publications, the label is added on request.
- The address verified after publication, the exportable history and, for publications connected to Search Console, the article's impressions and clicks.
Link attributes and what Google asks
A paid guest post is sponsored content, and Google asks that links in sponsored content carry the sponsored or nofollow attribute; a paid link passed off as editorial counts as link spam under its rules and is paid for over time, with the rankings you had. Each publication declares its link policy in the catalogue, next to the price, so you know which attribute your links will carry before you order. What you gain from a correct guest post: an article indexed on a publication with a history, visitors coming from it, brand mentions in a relevant context. We explain at length in link building through articles.
On which sites
3,822 active publications in 22 niches, 2,907 of them in Romanian: the 109 of our own network and 3,713 partner sites. For a guest post the niche matters more than authority: an article about personal finance on a finance publication is read by the people who look for it and sends visitors who matter; the same article on a general site with higher authority is read by nobody. See the niches and publications; how to weigh niche, authority and audience is in how to choose the sites.
How to write a guest post that passes
Like an article for the publication's readers, not for your link. Answer a question they have, with data and examples; place the link where it genuinely helps, one to three, with an anchor that says where it leads. Publications refuse texts that exist only to carry a link, and rightly so: nobody reads them. For Romanian-language sites, write in Romanian; if the article is built around a searched question, the rules of an SEO article apply too. If you do not have the text, you can draft it with the AI writing assistant in the platform or order copywriting from a person.
What it costs
On the 109 publications of our own network, 45 lei excluding VAT (≈ €9) per guest post, whatever the niche; partner publications show their own price in the catalogue, from 30 lei to over 100,000 lei. Packages lower the own-network price to 42, 35 or 31 lei per publication (10, 50 or 100 credits), and credits never expire. The first publication is free. All the figures are on the pricing page.
Create your account in two minutes and your first publication is free — no card, no sales call.
Frequently asked questions
Are a guest post and a sponsored article the same thing?
When paid, yes: an article of yours, published on someone else's site, which the law requires to be recognisable as paid. The name differs by who sells it; the obligations are the same. See also sponsored articles.
Can I choose the anchor text?
Yes, within reason: the anchor has to say where the link leads. The publication may ask to change an anchor that misleads the reader.
Are the links dofollow?
It depends on the publication: its link policy is written in the catalogue, next to the price. Google requires the sponsored-content attribute on any paid link, and the risk of ignoring that is carried by you, the buyer.
How long does the article stay published?
Permanently, as long as the publication exists. There is no expiry for material published through the platform.
Can a foreign company order guest posts in Romania?
Yes. Orders are placed by companies, not individuals, and the company does not have to be Romanian: invoices are issued to EU and non-EU companies alike. Payment is by bank transfer, against a pro-forma invoice issued automatically, and prices are in lei, excluding VAT.