Advertorial platform: what happens to your article, step by step
Comunicate.eu is a platform for ordering and publishing advertorials, SEO articles and press releases on Romanian publications. It covers the whole path of a piece: from text and images to publishing, proof that it went live, and how it performs in search.
Before publishing
The article arrives ready for the road
- Editor and import
- Write directly or import from a Word document or Google Drive. The import cleans formatting against an allowlist and tells you exactly what it removed. Each save produces a new version only if the text actually changed.
- Image gallery
- Images are uploaded once and reused. A file's type is determined from its contents, not its name, and an image used in an article cannot be deleted by accident.
- SEO checks before publishing
- The analysis flags an article’s mechanical problems and can fix them: lengths, heading structure, links. On automatic publishing, external links get the attribute the publication declared for that campaign type — none (dofollow), nofollow or sponsored — and what was applied is recorded for every publication.
- SEO metadata generated automatically
- On import and on save, the platform generates the SEO title, the meta description and the focus keyword, using the configured AI provider. Automatic corrections are mechanical: the title and the author’s text are left alone. If you have no text, there are two routes: a draft written on the spot by the platform’s AI assistant, which you read and edit, or a copywriting order, written by a person.
- Written by a person, on order
- When you have no text and don’t want a model’s draft: order from your account, a writer from our team writes it from your brief, and you get it as a draft, usually within 1–3 working days. Paid from your balance; what cannot be written is declined with a reason and the money comes back.
comunicat-lansare.docx · 1.240 words · 3 images
Invisible styles removed, images moved to the gallery, a title for Google proposed.
ready in 4 sInvisible styles removed, images moved to the gallery, a title for Google proposed.
- Title of 58 characters
- Keyword in the first paragraph
- 2 links, the publication accepts 1to fix
Publishing
It publishes without you, with the declared label
- Automatic and scheduled publishing
- Where the site is connected, the article goes straight into the publication, with no email to any newsroom, under the labelling and link rules that publication declared; elsewhere it is published manually and you follow its status in your account. You can schedule it for a specific date — Tuesday morning’s launch is prepared on Friday. And if our servers restart in the meantime, the schedule is not lost: it stays saved and goes out at the time you chose.
- Notifications
- In the app and by email, with per-category preferences. It is not all-or-nothing: you choose what you want to hear about.
- scheduled Tuesday, 09:00
- “Advertorial” label in title and category
- link verified: responds, indexable
After publishing
Proof, not promises
- Google Search Console, connected
- Comunicate.eu reads search performance straight from Google Search Console, for the publications that are connected. You see impressions, clicks and average position for the publications you have published on — not merely the fact that the article appeared.
- Reports and export
- Figures are computed on demand from the ledgers, not from a summary that can fall behind. The CSV export opens straight in Excel, diacritics intact.
doctorite.ro/…/comunicat-lansarepublished
link recheckedGoogle impressions
For agencies and teams
Many clients, one account
- Campaigns and clients
- Group publications by client and by campaign, with a tracked budget. A client is a label rather than a separate account to administer — useful above all if you work as an agency and report separately for each one.
- Clients and per-client reports
- For agencies: each client with its own record, reports as CSV, PDF or public link, last month's PDF by email on the 1st. The client never learns about the platform.
- Email import
- Connect your mailbox (we only read it, nothing is sent from it); clients' emails become articles in their campaigns, with the attached document and images, and the requested outlet is proposed. We read the spam folder too.
- Social networks
- Mastodon, Pixelfed and Bluesky: the published article's link goes out automatically to the connected accounts, at most 10–20 posts a day with pauses. A client's accounts receive only its articles.
- Clinica Nord12 publications this month
- Agro Sud7 publications this month
- Studio Verde3 publications this month
Each client with their campaigns, articles and report.
maria@clinicanord.ro09:12
Fwd: Clinic launch press release · articol.docx
New article in the client’s campaignClinica Nord
For those who automate
API, webhooks and AI assistants
- Partner API and webhooks
- Comunicate.eu exposes a partner API: keys with per-key permissions, a request limit, and the organisation determined from the key rather than from the URL. Webhooks are signed with HMAC over the timestamp and payload, and the delivery history shows the response received and allows a retry. An agency integrates once and orders from its own system.
- AI assistants in your account
- Claude, ChatGPT, Cursor or Gemini work in your account through MCP; ChatGPT, Zapier or Make connect with a single “Allow”, no keys to copy. They order and publish only if you flip the switch.
“Find five health sites with DA over 35 and prepare a draft for each.”
- searches the catalogue
- writes drafts in your account
- orders only if you allow it
See what one publication costsGuides on press releases and advertorials